Managing the Effects of COVID

As the pandemic languishes and suppresses the business environment the Executive Forum continues to meet virtually via Zoom. Twenty-seven members logged onto share their thoughts and experiences with the effects of COVID-19. Members each had a brief moment to provide an update and share any other relevant news. The featured guest was Dr. Kimberly Legg Corba who is a family physician operating a Direct Primary Care office in Fogelsville, PA. Dr. Legg Corba shared about her experiences operating during the coronavirus from a doctor’s point of view. The featured area of her presentation focused on what businesses need to know as they transition back to work, return to normal, and keep employees and others safe.

After practicing in the Lehigh Valley for 15 years, Dr. Kimberly Legg Corba opened the first Direct Primary Care office in the Lehigh Valley on January 2, 2016. More information about Green Hills Direct Family Care, Inc. can be found at

Forum Continues to Deliver Value During Pandemic

Screen Shot 2020 04 15 at 8.37.39 AMOn April 15, thirty members met virtually at 7:30 am. The meeting format has changed from the standard live program, but still embodied the same spirit that distinguishes the Executive Forum. President Rob Baker gave his opening remarks and encouragement, followed by a brief update from each attendee. The meeting quickly moved to the featured presenter Amy Lafko, founder and president of Cairn Consulting Solutions (CCS). CCS specializes in three areas: A cairn serves three purposes: Establish the path to success, Clarify the best route when the path diverges, and Identify hidden obstacles and challenges.

Amy spoke on The Kubler-Ross change curve and various growth strategies to equip business owners to evaluate their personal, team, and organizational response to the crisis. Specifically, the Kubler-Ross change curve gives executives a tool to identify their own feelings and state-of-mind to enable them to lead others through discussions and collaboration during and post-pandemic.

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Executive Forum Hosts Webinar on COVID-19 Guidance for Businesses

The Executive Forum of the Lehigh Valley hosted a virtual meeting to discuss the topic of COVID-19 Guidance for Businesses. The featured guests were attorneys from Fitzpatrick, Lentz, and Bubba who fielded questions from the audience.

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Executive Forum Hosts First Virtual Meeting

IMG 3087As social distancing sends people into hiding amidst the effects of COVID-19, business owners, managers, and others have felt a greater need to come together to assess the situation. Fear, anxiety, and misinformation are prevalent and the business community needs to rally to endure the pandemic. At no time in recent memory has the Executive Forum of the Lehigh Valley been a more valuable resource.

As many as thirty-four members logged on at 7:30 AM on April 1st with a tight agenda including legal, financial, insurance, and HR updates. Each member was also provided time to share updates, questions, and other thoughts as it pertained to their businesses and their industries. The time allowed for members to understand the state of the economy directly from those impacted as well as to share best practices.

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Red Cross Mass Casualty Training and Tour

John Weaver Red CrossOn Wednesday morning, March 4, 2020, the Forum met at the Red Cross Lehigh Valley-Bucks Chapter in Cetronia for a building tour and presentation from local chapter volunteer John Weaver, a national expert on disaster mental health services. We had a catered breakfast served in their commercial truck bay area, followed by a presentation in their large training room. John showed us their process and capabilities for disaster relief.

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